Makers Algorithm
Makers algorithm determines the relevancy of a result. It is determined by a set of rules you control. The rules can vary depending on the query type to ensure the best results.
Makers Algorithm uses a layered approach to determine relevancy. You can create configurations that favour Phrase, AND, or OR matches.
You can control what boost is given to each type of match. A common approach would be to Phrase matches the highest boost, then AND matches, then OR. The higher the boost score the higher in the results list an item will appear.
Enable Makers Algorithm
You have to enable Makers Algorithm within the Control Hub to take advantage of it.
Within the Control Hub, go to Search Relevancy in Search Settings.
Select "Enabled" under Makers Algorithm to enable or disable it.
If the box has a tick it's enabled. If it's empty it's disabled.
Select Save Changes at the top of the page to apply this change.
Add a Relevancy Layer
Makers Algorithm uses a layered approach to determine relevancy. You can create configurations that favour Phrase, AND, or OR matches.
You can control what boost is given to each type of match. A common approach would be to Phrase matches the highest boost, then AND matches, then OR.
If no Boost Layers are defined, relevancy will revert to default settings.
Within the Control Hub, go to Search Relevancy in Search Settings.
Select Add Boost Layer.
This opens the Add New Boost Layer modal.
Select the query type you want to create a boost for.
You can only have one layer for AND query types.
Select Done.
To remove a layer select the Delete button on that layer.
Boost a Phrase Match
Results get a boost if they include a specific phrase or a close variation. You can have multiple Phrase layers with different boosts depending on the variation. This allows you to give a higher boost for queries with a lower "Slop" and vice versa.
Slop - The slop determines how many words can be between the terms while still being a match. It's calculated using the slop percentage and the number of words in a query excluding words like "and", "the", and "it".
When you add a Phrase layer you can add a Boost and a Slop percentage.
Boost - Enter the score you want to add to a result with a phrase match.
The Higher the score, the higher in the results list that item will appear.
Slop (%) - Enter the percentage of extra words that can be in a phrase and still be a match.
It's calculated using the slop percentage and the number of words in a query excluding words like "and", "the", and "it".
For exact matches only set this to 0.
Boost an AND Match
Results get a boost if they contain all the search terms no matter the order.
When you add an AND layer you can add a Boost.
Boost - Enter the score you want to add to a result with an AND match.
The Higher the score, the higher in the results list that item will appear.
You can only boost one AND query type.
Boost an OR Match
Results get a boost if they contain any of the search terms. There is no extra boost if an item has multiple terms. OR matches are generally given the lowest boost. They are often given the lowest boost as depending on the search terms many items could match. To improve their reliability we use minimum matching terms.
When you add an OR layer you can add a Boost and a Minimum Matching Terms (%).
Boost - Enter the score you want to add to a result with an OR match.
The Higher the score, the higher in the results list that item will appear.
Minimum Matching Terms (%) - Enter the percentage of terms from a search that must be in an item to be a match.
The higher the Minimum Matching Term, the more terms from a search must be in the item.
If it is set to zero, it will default the minimum matching terms value to one.
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